NMK × BLACKPINK

National Museum of Korea × BLACKPINK
Spatial creative direction · Directional sound design

Projection mapping across the museum's curved walls, and a directional listening experience that begins when visitors stand on a song title.

Client
YG Entertainment
Agency
FIG
Year
2026
KNOVCOMPILE's role
Spatial creative direction · Projection-mapping design
Directional sound-system design · Sensor integration
Hemispherical installation fabrication · On-site setup and operation
Project coordination
Pink imagery projected around the upper curved walls of a circular space

At the museum,
the music of BLACKPINK

PRE-LISTENING
2026. 02. 26.
Album
DEADLINE · 5 TRACKS
Location
National Museum of Korea
National Museum of Korea × BLACKPINK poster and pre-listening information

A space to see together,
music to hear from your own spot.

A

Wall projection

Mapping conceived around the museum's architecture

Upper curved walls → A space for music and visuals
B

Directional listening zone

Five listening spots for five songs

Stand on a song title on the carpet → Hear that track

Two experiences in one space

A

Circular space · Wall projection

Viewing the upper curved walls from around the central structure

Curved walls and central structure
Top view · Projection and viewing areas
B

Listening zone · Five directional speakers

Stand on a song title woven into the carpet. A sensor detects you, and the directional speaker overhead plays that track.

Five speakers and a listening area for each track
Top view · Five listening spots

A Visuals extending along the walls

Line illustration of visitors watching pink imagery on curved walls

The museum's curves,
turned into a screen for music.

  1. 01Reading the spaceCircular structure · Upper curved walls
  2. 02Mapping conceptVisuals following the architecture
  3. 03System designOn-site implementation · Coordination

KNOVCOMPILE focused on the museum's circular space and upper curved walls. We proposed a mapping concept that turns the architecture into a projection surfaceand guided its on-site implementation through spatial creative direction and system design.

The circular space's central structure and upper curved wall
Mapped visuals extending along the curved wall
Projection and viewing areas from above
The central structure and projected wall imagery
An audiovisual scene on the curved wall, viewed from above
An audience enjoying music and visuals together
The circular space and upper curved wall in daylight

B Music encountered at five spots

BLACKPINK DEADLINE album cover

DEADLINE

  1. 01JUMP
  2. 02GO
  3. 03Me and my
  4. 04Champion
  5. 05Fxxxboy

Stand on a song title, and that track plays for you.

Stand on a song titleA sensor detects the visitor standing on a song title on the carpet.
Play the corresponding trackThe directional speaker overhead plays that track for you.

Five track titles, with five directional speakers above. Your own listening experience begins with the song title beneath your feet.

Sound experience design and technical direction

  1. 01DesignDirectional sound system
  2. 02FabricationHemispherical installations
  3. 03IntegrationDetect song-title position · Play the corresponding track
  4. 04InstallationOn-site system setup
  5. 05OperationOn-site experience operation
The listening zone exterior and visitors waiting to enter
A queue leading to the entrance
Listening zone entrance
Visitors beneath directional speakers
Mirrored walls and five listening spots
Speakers and spatial staging for each track
Ceiling speaker arrays extending into the mirror
The listening zone beneath ceiling speakers
Hemispherical installations and directional speakers

Credits

Client
YG Entertainment
Agency
FIG
Project
National Museum of Korea × BLACKPINK
Music
BLACKPINK · [DEADLINE]
Spatial creative direction · Mapping design
KNOVCOMPILE
Sound system · Hemispherical installations
KNOVCOMPILE
Coordination · On-site setup and operation
KNOVCOMPILE
Video content
404.movement
Photo and video sources
National Museum of Korea official post · Official YouTube
and supplied materials